I've been in the creative game for about 15 years, leading the charge in creating campaigns and experiences for some big-name brands. My journey kicked off at the School of Visual Arts where I graduated with a BA in Advertising. I received the Richard Martel Scholarship for excellence in advertising.
I got my start at BBDO even before I graduated, working on Pepsi and FedEx. Then I moved over to Publicis Kaplan Thaler where I wrote the campaign that won us the Outback Steakhouse account, and launched with a Superbowl commercial. I also developed the Trojan Condom "Gladiators" campaign – and got some nice shoutouts in Adweek's Garfield's Review and on Creativity.com.
I decided to start my own agency called On Three. We landed the MTV Urge music download gig which was great but short lived. I shifted to TBWA/Chiat/Day New York as an Associate Creative Director. Over there, I worked on the Jameson account, which landed a Clio award and got us in the finals at Cannes, the One Show, and The Art Directors Club. I also wrote and directed a segment for the history channel documenting how Jameson Irish Whiskey is made. At this time I was also teaching an advanced advertising class at the School of Visual Arts.
For 7 years, over at Digitas, I led the creation of a multimedia campaign for Comcast with Jane Lynch, Neil Patrick Harris, and Sofia Vergara. It was a long term success, won the Gold Mark Award, for Best Multimedia Campaign.
At R/GA, I created the E*Trade campaign with Kevin Spacey and Robert Duvall. Then at Vayner, I was the Group Creative Director, handling social media content for brands like Ketel One, Captain Morgan, Sonic Drive-In, SAP, Johnnie Walker, and Express.
Outside of all that ad work, I wrote and illustrated a kids' book called "Doodles News and the Big Red Balloon." And for a bit of a laugh, I've dabbled in stand-up comedy, even opened for Joe Materese from America's Got Talent on his 2023 tour.