CLIENT: Outback Steakhouse

AGENCY: Publicis (KTG)

ROLE: Copywriter/ Art Director

Outback Steakhouse was my first assignment and it was a pitch. This campaign won the business, and the launch spot aired during the Superbowl. This was back before Flight of the Conchords, well, took flight, and before it was common knowledge that Jemaine was from New Zealand. Now when people ask me why I got a Kiwi to do an Australian accent I tell them Outback is fake Australian - just like Jemaine.